Thanks to the pandemic, the retail landscape has dramatically transformed, with customers forging new shopping habits and upping their expectations for brands. Digital marketing has evolved just as much, with the development of virtual platforms to replace in-person experiences and campaign redesigns to acknowledge the new reality. Yet, given the rapid onset of new technologies, behaviors, and trends, skilled marketers must look even further into the future. So, come 2021, will content still be king? Which platforms should brands invest in? How can marketers best engage and retain customers? It’s never too early to start researching, strategizing, and planning — here are our predictions of 2021 digital marketing trends that all savvy marketers should keep an eye out for. with KAIIAN EXPONENTIAL BRANDING STARTS GROWTH HERE.
Digital Marketing